Privacy Policy

Event Merchandising Privacy Statement 

1. Introduction

This site is operated by [Event Merchandising Ltd.] on behalf of Harley-Davidson. This Privacy Statement outlines the way in which Event Merchandising Ltd. ("we") gather and use information relating to you, the user of the Event Merchandising Ltd. site ("you"). By using this site, you consent to the use (including transfer) of information as described below.

2. What information do we collect?

We collect the following information from visitors to our website: information such as IP addresses and information relating to what pages have been viewed (e.g. using cookies as described further below) and information volunteered by you (e.g. via online or offline registration forms), such as contact details, email address and whether you have chosen to receive future communications from Event Merchandising.

Why do you need to collect my personal information?

When you place an order with us we collect certain personal information from you, for example, your name, postal address, phone numbers, e-mail addresses and credit/debit card numbers. We use this information to identify you as a customer, to process your order to deliver products, to process payments and to update our records. We also use this information to generally manage your account with us and to provide you with information about our products.

We will also collect personal information from you at other times, such as if you register to receive email updates from us or to enter a competition (even if you do not place an order with us). This will be used to provide you with information about our products.

Sometimes we may ask you for other details, for example product size and category preferences, age and any special dates (such as birthday and anniversary). These will be used to enhance our service to you. Providing us with this sort of information is entirely voluntary, however we may not be able to process your order if you do not provide us with all the requested information.

3. How do we use your information?

We use the information we collect on the website to help us understand how the website is being used and to allow us to communicate with you. Information will enable us to communicate with you on any matter relating to Event Merchandising, including the provision by us or selected third parties of relevant information, goods and/or services in which we think you may be interested unless you have chosen not to receive such material. Information may be transferred to third parties and internationally (including to countries without data protection laws) for the foregoing purposes. You can request a copy of information held about you at any time by contacting In the event that the operations of Event Merchandising Ltd. are transferred to or integrated with another operation, your details may be disclosed to our advisors and transferee of the operations of Event Merchandising Ltd.

Is there any other information you collect about me?

We may monitor or record your communications with us, for quality control and training purposes. We will at all times comply with the requirements of UK Data Protection Act 1998 to ensure that the personal information you give us is kept appropriately secure and processed fairly and lawfully.

4. Cookies

The Event Merchandising website does use cookies. A cookie is a small file containing an identity code. Your computer accepts the cookie and stores it and when you next visit the website, the code is retrieved, allowing individual visitors or computers to be recognised. Cookies are used for a variety of purposes including providing personalized web pages and recognizing your choice of language. Cookies do not cause harm to your computer but if you do wish to stop your computer accepting cookies, go to the help section of your Internet browser where you will find information on how to do this.

What is a cookie?

A cookie is a piece of information that a website transfers to a special cookie file in your browser on your computer. It allows us to recognize your computer (but not specifically who is using it) upon entering our site. A cookie will typically contain the name of the site from which the cookie has come, the "lifetime" of the cookie, and a value, usually a randomly generated unique number. The cookie cannot be read by a website other than the one that sent the cookie.

By disclosing your personal information to us by using our website or over the telephone, you consent to the collection, storage and processing of your personal information as stated in this policy.

How do you use cookies

We use cookies in the following ways:

· to allow you to carry information across pages of this Site and avoid having to re-enter information

· to allow you to access stored information

 · to apply discounts dependant on your point of entry into this Site

· to allow you to maintain a shopping basket

 · to help us recognise you as a unique visitor (just a number) when you return to this Site and to allow us to tailor content to match your preferences. This also prevents you from having to log in every visit.

 What are the different types of cookie?

 There are two main types of cookies:

Session Cookies:

a. are temporary cookies

b. remain in the cookie file of your browser until you leave the site

c. allow you to carry information across pages of our site and avoid having to re-enter information

d. allow you to access stored information within the registration process

e. allow you to apply discounts dependant on where and how you entered the site 

f. and not be read by a website other than the one that sent the cookie

Persistent Cookies:

a. remain in the cookie file of your browser for much longer (how long will depend on the lifetime of the specific cookie)

b. allow you to maintain a shopping basket (if you leave the site and come back later, items in your basket will still be there)

c. help us recognise you as a unique visitor (just a number) when you return to our website allow us to tailor content to match your preferences. This also prevents you from having to Log In every visit.

d. cannot be read by a website other than the one that sent the cookie

Can I disable or enable cookies?

You have the ability to accept or decline cookies by modifying the settings in your browser. Most browsers allow you to reject all cookies, whilst some browsers allow you to reject just third party cookies. For example, in Internet Explorer you can refuse all cookies by clicking "Tools", "Internet Options", "Privacy", and selecting "Block all cookies" using the sliding selector. Blocking all cookies will, however, have a negative impact upon the usability of many websites, including this one. More information about cookies can be found at

5. Internet Security 

Event Merchandising. is required to ensure that personal data processed by it is subject to appropriate security. Although we will meet this requirement, we cannot accept any responsibility for any loss, disruption or damage to your data or your computer system which may occur whilst using material derived from this website. As best practice, we also strongly recommend that you regularly run an anti-virus program on all material downloaded from the Internet.

6. Updating

Updating your information and opting out If any of the information that you have provided to us changes, for example, if you change your e-mail address or name or if you wish to cancel your registration, please let us know the correct details by sending an e-mail to [ ](or by sending a letter to The Data Controller, Event Merchandising Ltd, Unit 11, The Edge, Humber Road, London, NW2 6EW. All email communications from Event Merchandising will include an unsubscribe facility.

7. Other web sites

Our web site may contain links to other web sites which are outside our control and are not covered by this Privacy Policy. If you access other sites using the links provided, the operators of these sites may collect information from you which will be used by them in accordance with their privacy policy, which may differ from ours.

8. Changes to Privacy Policy

If we change our Privacy Policy, we will post the changes on this page, and may place notices on other pages of the web site, so that you may be aware of the information we collect and how we use it at all times. We will also e-mail you should we make any changes, so that you may consent to our use of your information in that way. Continued use of the service will signify that you agree to any such changes.

We will not use your information in a new way without first telling you of any such changes in the proposed use and asking for your consent to such use where required to do so by law.


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